I led my team to develop a first ever Augmented Reality experience for live events in Residence Inn hotels. Meant to engage people staying at hotels for an extended period of time, we created a nationwide multiplayer trivia contest, that activated off of coasters. Additionally, people were able to send digital postcards and see food pairings with beers available at the bar. Players could see a nationwide leaderboard and win prizes on site.

 

Role: Creative & Art Director
Creative Support: Brian Morales

Was featured on Mobile Commerce Daily, The Fab Empire, and Mobile Marketer.